John Bagnati - Sales Representative North New Jersey
- Directs Merchandising Activity
- Responsible for inventory management
"What is the most important responsibility that comes with your positions?'
As easy as my answer is going to be, there are a heck of a lot of problems that make my job harder. The most important responsibility I have to reach quarterly sales given to me by my boss. Depending on my territory, history, and current sales, my boss gives me a number to reach. For example, the 4th quarter of 2013, I was told to reach the quarterly goal of $22,000 which I was 7% short of accomplishing. Even though sales is what weighs whether you keep your job or not, it is the way you set up your stores that can determine your sales goals. I have to make it that our products just jump in customers shopping carts without them noticing. It is called "making the decision for them." By having full, good looking displays in convenient areas, increase the possibility of a customer to purchase our product. The more this happens, the more willing the store is to buy more of your product.
"Rank the following from most important to lease and explain why, time, flexibility, quality, and cost."
Cost has to be number one. Everything I do, all the information that is sent to me, all have to do with the company budget. Budget plans is what schedules you to work and pays you every two weeks. Budget plans decides what goes on sale and so on and so forth.Number two would have to be quality. Who wants to buy a banged up box of Ritz? NOONE! It is so important that one, we rotate our product and two, not to damage them. Also, it is not only a damage product that looks bad, unorganized displays, hutches, and empty shelves look terrible. Not only does this threat our sales, it threatens the reputation of the store. Third would be flexibility because we have to accommodate the customers needs at all cost. This means switching product displays on demand even though you just completed it yesterday or even going to another one of your other stores to get a product the store needs. Time has to be least important. Trucks are always late and it does not matter how long you stay in a store. As long as the store receives their product, everything is good.
Don Bartels - Sales Representative Central New Jersey
"What is Nabisco/Mondelez's competitive advantage in the snack industry?"
Well, it has to be Nabisco's reputation. Nabisco is big name and recognized everywhere, mostly for their taste and excellent quality. This has brought a lot of trust with the company and its customers. Nabisco has the most amount of space in majority of stores. If you look in the freezer isle we have cones, look in dairy we have belvitas, when you walk in you have chips ahoy in your face. Have you ever looked how much product we have in our isle? Nabisco owns at least 45% of the isle along with seven other brands. Nabisco is currently in an untouchable market. Do you remember Hydrox? I doubt anyone does. They use to be Oreo's competition and I guarantee everyone knows what an Oreo is.
"What is Mondelez doing right?'
It has to be the DSD, direct service delivery. We do everything on our own. Our customers just pay for the order, some taxes and such. But the deliveries and services are all covered by Mondelez. Other brands such as Pepperidge Farm, charge a store for their services and most of their product is delivered in other trucks. Also, all coupons, random discounts, and sales are provided by Nabisco themselves in order to sell more to the customer. This is because our customers consumers have an incentive to purchase our product when they shop because there is always a sale, coupon, discount they can use. No other company does that!
Carlos Rodriguez - Senior Merchandiser North New Jersey
- Middles man between buyer and Sales Representative
- Executes selling strategy in store
"How does the process of an order go?"
The order starts in the store. It used to be a Sales Rep could make an order at home but now that things have changed, to assure precise order quantities, all orders are done at the store. Then the order gets transferred to Mondelez. From there the order is checked and authorized then sent to the bakery. They don't make the food right then and there. They have the product ready because it is in inventory at the bakery. For some products like Mallomars, which are seasonal, they have them in a freezer some where else. Mallomars stay they to be preserved until the fall when they come out again. Then the bakery send the order to Mondelez. Mondelez collects the order and organizes the order within the warehouse. Then the order is sent to the store where it was ordered when the order is suppose to be there. Once the order is there, the driver, Sales Representative, or Merchandiser counts the order to make sure everything matches the order when it was made. After that, the order is broken down and stocked into the shelves and some back into inventory. Any damaged products are thrown away. There is no point to send back damaged goods.
- Directs Merchandising Activity
- Responsible for inventory management
"What is the most important responsibility that comes with your positions?'
As easy as my answer is going to be, there are a heck of a lot of problems that make my job harder. The most important responsibility I have to reach quarterly sales given to me by my boss. Depending on my territory, history, and current sales, my boss gives me a number to reach. For example, the 4th quarter of 2013, I was told to reach the quarterly goal of $22,000 which I was 7% short of accomplishing. Even though sales is what weighs whether you keep your job or not, it is the way you set up your stores that can determine your sales goals. I have to make it that our products just jump in customers shopping carts without them noticing. It is called "making the decision for them." By having full, good looking displays in convenient areas, increase the possibility of a customer to purchase our product. The more this happens, the more willing the store is to buy more of your product.
"Rank the following from most important to lease and explain why, time, flexibility, quality, and cost."
Cost has to be number one. Everything I do, all the information that is sent to me, all have to do with the company budget. Budget plans is what schedules you to work and pays you every two weeks. Budget plans decides what goes on sale and so on and so forth.Number two would have to be quality. Who wants to buy a banged up box of Ritz? NOONE! It is so important that one, we rotate our product and two, not to damage them. Also, it is not only a damage product that looks bad, unorganized displays, hutches, and empty shelves look terrible. Not only does this threat our sales, it threatens the reputation of the store. Third would be flexibility because we have to accommodate the customers needs at all cost. This means switching product displays on demand even though you just completed it yesterday or even going to another one of your other stores to get a product the store needs. Time has to be least important. Trucks are always late and it does not matter how long you stay in a store. As long as the store receives their product, everything is good.
Don Bartels - Sales Representative Central New Jersey
"What is Nabisco/Mondelez's competitive advantage in the snack industry?"
Well, it has to be Nabisco's reputation. Nabisco is big name and recognized everywhere, mostly for their taste and excellent quality. This has brought a lot of trust with the company and its customers. Nabisco has the most amount of space in majority of stores. If you look in the freezer isle we have cones, look in dairy we have belvitas, when you walk in you have chips ahoy in your face. Have you ever looked how much product we have in our isle? Nabisco owns at least 45% of the isle along with seven other brands. Nabisco is currently in an untouchable market. Do you remember Hydrox? I doubt anyone does. They use to be Oreo's competition and I guarantee everyone knows what an Oreo is.
"What is Mondelez doing right?'
It has to be the DSD, direct service delivery. We do everything on our own. Our customers just pay for the order, some taxes and such. But the deliveries and services are all covered by Mondelez. Other brands such as Pepperidge Farm, charge a store for their services and most of their product is delivered in other trucks. Also, all coupons, random discounts, and sales are provided by Nabisco themselves in order to sell more to the customer. This is because our customers consumers have an incentive to purchase our product when they shop because there is always a sale, coupon, discount they can use. No other company does that!
Carlos Rodriguez - Senior Merchandiser North New Jersey
- Middles man between buyer and Sales Representative
- Executes selling strategy in store
"How does the process of an order go?"
The order starts in the store. It used to be a Sales Rep could make an order at home but now that things have changed, to assure precise order quantities, all orders are done at the store. Then the order gets transferred to Mondelez. From there the order is checked and authorized then sent to the bakery. They don't make the food right then and there. They have the product ready because it is in inventory at the bakery. For some products like Mallomars, which are seasonal, they have them in a freezer some where else. Mallomars stay they to be preserved until the fall when they come out again. Then the bakery send the order to Mondelez. Mondelez collects the order and organizes the order within the warehouse. Then the order is sent to the store where it was ordered when the order is suppose to be there. Once the order is there, the driver, Sales Representative, or Merchandiser counts the order to make sure everything matches the order when it was made. After that, the order is broken down and stocked into the shelves and some back into inventory. Any damaged products are thrown away. There is no point to send back damaged goods.
